Nava FriedmanProduct leader for civic tech
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Hi, I'm Nava.

I build software to improve civic life

Nava Friedman laughing

Right now that means building Change.vote, a voting guide for anyone trying to decode the messy middle of their ballot. I build with AI every day, from scrappy prototypes to production code, and mentor others to do the same.

Currently

Change.vote

Director of Product, Elections at Change.org

Most voters know the top of their ballot. Below it, they guess.

Change.vote fills in the rest:

  • Covers every race and measure, down to the props and judges most people skip
  • Researches each candidate with AI, with people checking every step
  • Stays free and nonpartisan. 348K voters used it in the 2026 midterms, and 81% said deciding was easy
Change.vote home on a phone: Los Angeles decided 66 races on Nov 3, split into 31 state, 1 federal, 10 local and 24 props.
Your ballot

Your call, fully prepared. Voters wanted to make their own call, so we rebuilt it around the issues where candidates differ and the endorsers behind them. 81% of midterm voters said deciding was easy.

Previously

Before this

A few things I'm proud of

See more of my earlier work
“She has this ability to cut through the noise to find that essential signal… Nava is an MVP on an off day.”
Ed U.Sr. Director of ProductChange.orgFormer manager
“When speaking with Nava’s direct reports, they always mention that Nava has been a driving force in pushing them to be the best that they could be.”
Alexa R.Chief Revenue OfficerCatchafireFormer peer
“Trust your gut. But validate with data… She’s passionate about equipping others to make better decisions, too.”
Deepa P.Director of Product Marketing, AI & PlatformInstructureFormer direct report

The rest of me

Working with me

  • Strong opinions, held loosely. Don't mistake conviction for rigidity.
  • Give me feedback straight. It takes me a sec to digest, but digest I shall.
  • Bring data from the get-go and you've earned a gold star.
  • Let's brainstorm in a room together. I'll bring the seltzer.
Read my user manual
Off the clock
Probably reading Barbara Kingsolver, bedazzling, or vibecoding something for my friends. Also biking to Brighton Beach.
Before tech
International development research and grant reporting with Plan International in Kampala and World Faiths Development Dialogue in D.C.
School
Princeton, magna cum laude, in Religion and African Studies. Later, certificates in data analysis and product.
Nava in a red sweatshirt, getting a kiss on the cheek from her white dog

Always up for talking civic tech, AI-powered teams or the races at the bottom of your ballot. Coffee or seltzer, my treat.

Say hi on LinkedIn